Tourism 91Ï㽶ÊÓƵ brings tropical paradise to 27th EMITT fair in Istanbul |20 February 2024
Tourism 91Ï㽶ÊÓƵ proudly announces its successful participation at the 27th EMITT fair held in Istanbul from February 6 to 9, 2024. The event served as a platform to showcase the breathtaking beauty and allure of the 91Ï㽶ÊÓƵ archipelago to a diverse international audience.
During the fair, Tourism 91Ï㽶ÊÓƵ captivated the attention of visitors, with its stand, adorned with unique artwork capturing the essence of beach, nature, and diving scenery. The stand garnered significant interest from tour operators, agents, and consumers from various countries, including Iraq, Tunisia, Morocco, Sudan, Algeria, Maldives, Azerbaijan, Georgia, Russia, and other CIS states.
More than 170 international hosted buyers and direct consumers engaged with Tourism 91Ï㽶ÊÓƵ representatives, Amia Jovanovic-Desir and Myra Fanchette, demonstrating a growing interest in the destination. The primary focus of Tourism 91Ï㽶ÊÓƵ' participation was to enhance destination awareness, visibility, and stimulate demand for travel to 91Ï㽶ÊÓƵ.
One notable observation was the lack of awareness about 91Ï㽶ÊÓƵ amongst many direct consumers visiting the stand. In response, Tourism 91Ï㽶ÊÓƵ provided informative destination videos and presentations to educate visitors about the attractions and offerings of the islands. Plans for consumer promotions aim to further educate and drive interest in travelling to 91Ï㽶ÊÓƵ.
The participation in EMITT provided an invaluable opportunity for Tourism 91Ï㽶ÊÓƵ to connect with various media outlets and discuss future collaborations to increase destination visibility and coverage.
Identified challenges include the need for continuous training of tour operators on the concept of island hopping and improving knowledge about selling 91Ï㽶ÊÓƵ effectively. Tourism 91Ï㽶ÊÓƵ remains committed to providing ongoing training to travel agents and tour operators as part of its marketing objectives to increase demand for travel to 91Ï㽶ÊÓƵ.
The fair also facilitated discussions on addressing concerns regarding flight availability, with many consumers expressing a preference for direct flights to their destination. Tourism 91Ï㽶ÊÓƵ recognizes the importance of addressing these concerns to meet consumer preferences and enhance accessibility to 91Ï㽶ÊÓƵ.
Participation in the EMITT fair has provided valuable insights into consumer trends and demands, guiding Tourism 91Ï㽶ÊÓƵ' strategic approach to promoting the destination. The event has also opened doors to new partnerships and opportunities, reaffirming 91Ï㽶ÊÓƵ' position as a premier travel destination.
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